Dr. Seuss Made More Money Than Ever Before After Pulling Racist Books. Here's How CEO Susan Brandt Did It

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Brandt was promoted to president and CEO of Dr. Seuss Enterprises in the wake of a record-high revenue year for the company

From a business standpoint, how do you walk the line of preserving an author’s legacy while acknowledging that certain aspects of their work don’t align with current social and cultural values?

Under your stewardship, 2021 was the highest revenue year in the company’s history. To what do you creditWe made a decision. We made an announcement. Our fans embraced that. And they purchased our books. The biggest challenge is first understanding it. This is a whole other universe. It’s a whole other language. So at a 30,000-foot level, you’re creating NFTs that are distinct, traceable, and unique and you’re providing them for sale for customers to buy, collect, and trade.

Source: News Formal (newsformal.com)

 

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Title gore.

Poorly written headline... Perhaps “Dr. Seuss has never made as much money than after pulling racist books” could suffice? Punctuation….

Crowbar that shit in, good job huffington post - I mean times

This tweet gave me a brain hemorrhage

Today in poorly written tweets…

⚡️⚡️ Ukraine Troops intense firefight Destroyed Russia iskander 💀🔥

Yeah because people thought it was ridiculous 🙄 and bought the books ect...

Wait. Before or after?

I wrote something to raise funds to fight an adversity. I wish this adversity were contained till me, but it's not, it's affecting my parents, my friends, my dreams. I got knocked into a different life, wishing my way back ever since. Check pinned tweet. Please RT. Anything helps

Racist books? Suuuure

Companies don't exist to pursue 'woke, liberal agendas'. They exist to make money for their owners. Turns out that diversity, respect and inclusion are good for business.

This is very horrible. Anybody knows where and when this happened?

waultswap (wex) flies silently Be vigilant Save this message Like and follow waultswap wex

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