Past locations have included Cuba and Texas, but today, Chanel chose a slightly less far-flung location for its annual Cruise show: your living room. No catwalk, no front row and no flight necessary. Instead, this morning, at precisely 11.15am, the luxury brand released a video, filmed by Julien Pujol, of its collection.
The collection, ‘Balade en Méditerranée’, was originally scheduled to be shown last month in Capri, but creative director Virginie Viard was forced to cancel due to coronavirus.‘Initially I had Capri in mind, where the show was supposed to take place, but didn’t happen in the end because of lockdown,’ says Viard, ‘So we had to adapt. Not only did we decide to use fabrics that we already had, but the collection, more generally, evolved towards a trip around the Mediterranean...
Source: Entertainment Trends (entertainmenttrends.net)
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