all promised to make stars of ordinary people, who would walk in as a nobody and walk out as a celebrity.has been decommissioned and aspiring pop stars are more likely to find fame on TikTok than on TV, it feels unnatural forstill to be going strong. Social media has democratised fame, and so seems to negate the need for Cowell and his troupe of spurious media personalities to call the shots on who gets to be a star.
Look a little deeper, though, and you might find a different narrative. Although viewing figures were down on last year, the opening episode oflast weekend still brought in 6.2 million people, ITV’s biggest audience so far this year. More surprisingly, 45 per cent of those viewers were aged 16 to 34. The idea that it’s outdated, then, might just be wishful thinking. In fact, this show remains depressingly representative of British culture.
Similarly, although the current celebrity world, populated as it is by “self-made” influencers and entrepreneurs, seems less elitist than it was in the 2000s, it still taps into a rigid structure of aspiration and superiority that further divides the country down the lines of wealth and fame.
Source: Entertainment Trends (entertainmenttrends.net)
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