At Valentino, Pierpaolo Piccioli Wants To ‘Deliver New Dreams For A New Moment’

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During the Vogue Global Conversations digital conference, Valentino’s Pierpaolo Piccioli shares his creative solution for the constraints of living amidst the coronavirus pandemic.

from his home in Nettuno, Italy, discussed the transportive and emotional dreams that fashion can create withRead more:“I think in this moment, you have to think out of the box,” Piccioli began. “You have to create new rules.” The new rules he is writing at Valentino, where he designs menswear, womenswear, accessories, and haute couture, have everything to do with fashion as a means of enlightenment and fantasy. “Fashion to me is a big word.

How to deliver a new future when the present seems bleak? Piccioli is steadfast that to do so, designers need to speak through their craft—not through empty marketing statements. “I don’t want to do any slogans about inclusivity,” he declared. “If you do fashion, I think you’re relevant when you deliver messages through fashion and not through slogans. […] We’re talking a lot about inclusivity and diversity. I don’t really feel that we have to talk about this; we have to do it, we have to act.

Alt cited Piccioli’s spring 2019 couture show and its tableau vivant finale of all black models as a moment where the message of togetherness was obvious. That idea ties into what Piccioli is doing to build a community around Valentino. “The idea of community is the new world,” he said. “I think community means a group of people that share the same values. It’s very different from lifestyle, the word of the last decade.

Piccioli also explained how he and Valentino’s petite mains are currently working on a couture collection to be presented sometime this year. The brand’s history as a purveyor of the most high-level couture fantasy must continue, he argued, with clothes that feel “more radical [and] more extreme” in their beauty. “I feel that it’s important; even being aware of this situation, we have the responsibility to allow people to dream. That’s our job,” he continued.

 

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