An Urgent Open Letter from Jefferson Hack

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The CEO and co-founder of Dazed Media sends out an urgent call to save our industry JeffersonHack

In fashion, miracles can happen. I never thought that the fashion industry would be one of the world’s first responders to a global health crisis. An entire industry whose future is in question has put the needs of others first – it’s truly remarkable.

I hear touching stories of students from UK fashion colleges with sewing machines at home engaged in making masks for the NHS. British designers like Phoebe English, Holly Fulton, Bethany Williams, Edeline Lee, Katie Ann McGuigan, Teatum Jones, Roberts Wood – who are all at risk of losing their businesses – have been contributing resources, working on mask and gown production in response to a British Fashion Council call-out for support.

International fashion is one giant ecosystem and the UK provides most of the world’s brands with game-changing creative talent. We are known for our first-rate colleges, our experimental approach to education, and our uncompromising attitude to fashion and style.

Source: News Formal (newsformal.com)

 

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