It was not immediately clear how Taylor Swift’s songs made it back to TikTok while Universal’s ban remains in place.
Those videos have become one of the music industry’s most important promotional vehicles, with the potential to mint new hits or breathe new life into old tunes – even as many artistes and labels complain about low royalties from the service. It was not immediately clear how Swift’s songs made it back to TikTok while Universal’s ban remains in place.
The company accused TikTok of being unwilling to pay “fair value for the music”, despite its importance to the platform. Universal also voiced concerns that TikTok was “allowing the platform to be flooded with AI-generated recordings”, diluting the royalty pool for real, human artistes.
Source: Entertainment Trends (entertainmenttrends.net)
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