Putting AI travel planners to the test: How well can they put together a holiday itinerary for Bangkok?

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SINGAPORE — Where people seek travel advice has always mirrored their broader relationship with technology. From modern guidebooks to early travelogues from Song Dynasty China or the ancient Greeks, travel guides have long been a trusted source of information for those keen to know more about faraway locales.

Putting AI travel planners to the test: How well can they put together a holiday itinerary for Bangkok?April 16, 2024 4:22 AMSINGAPORE — Where people seek travel advice has always mirrored their broader relationship with technology.

In a nod to changing times, Lonely Planet, the stalwart of travel guides, said in 2023 that it was developing its own AI tool. AI travel planning app Layla suggested beginning the second day with breakfast at Somtum Der, "known for its authentic Som Tum". The itinerary continued with a hike up Golden Mount temple, followed by a long sequence of culinary stops including lunch at Supanniga Eating Room, a street-food tasting tour, dinner at fine-dining restaurant Gaggan Anand, and concluding the day at the Asiatique The Riverfront night market.

With Layla and Tripadvisor, these recommendations were also interspersed with marketing links for tours and hotels.

 

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