Apple in talks to let Google's Gemini power iPhone AI features: Report

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Apple is in talks to build Google's Gemini artificial intelligence (AI) engine into the iPhone, Bloomberg News reported on Monday (Mar 18), citing people familiar with the situation. Apple also recently held discussions with the Microsoft-backed OpenAI and has considered using its model, the report added.

Apple is in talks to build Google's Gemini artificial intelligence engine into the iPhone, Bloomberg News reported on Monday , citing people familiar with the situation.

Apple and Google are in active negotiations to let the iPhone maker license Gemini to power some new features coming to the phone's software this year, Bloomberg said. The two parties have not decided the terms or branding of an AI agreement or finalised how it would be implemented, Bloomberg said, adding it was unlikely that any deal would be announced until June when Apple plans to hold its annual Worldwide Developers Conference.

Apple, Google and OpenAI did not immediately respond to a Reuters request for comment outside business hours.

 

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