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VW to reboot iconic Scout brand with electric off-roaders - Auto News

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VW wants a piece of Jeep, Ford Bronco market with Scout EV reboot

Volkswagen wants to to enter US EV pick-up and rugged SUV market with modern ScoutVolkswagen is giving the iconic Scout brand a reboot. The iconic International Harvester Scout from the 1960s to the 80s is making a comeback as electrified off-roaders scheduled for production in 2026.

Likely looking at the success of Jeep with its Wrangler and Gladiator nameplates, and the recent Ford Bronco series; Volkswagen has decided to join the party with an iconic nameplate that it now owns. The electrified Scout brand will be built upon a new technical platform concept that brings new pickup and RUV credibility beyond the existing Volkswagen Group portfolio.

 

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