How to buy a guitar? You need to feel it in person, says this Cebu guitar maker

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Buying a guitar is an experience you just can't recreate online. 🎸

MANILA, Philippines – Walking into Alegre Guitar Factory in Lapu-Lapu City, Cebu, visitors are greeted by the smell of wood and the clear, silvery sound of the acoustic guitar.

On one particular afternoon, owner and luthier Fernando Alegre regaled visitors with music – pop classics like “Fly Me to the Moon” and “In My Life” brought to life by his deft fingers and the clarity of his instrument. Cebu has a long history of guitar-making. As the first place in the Philippines to be Christianized, the province was introduced to guitars by Spanish friars who used them for church. At the time, while waiting for guitars to arrive from Mexico,Hundreds of years later, Cebu guitars have become famous throughout the country – with Alegre among the oldest and most popular of the Cebuano guitar makers.

 

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