BTS' 'Life Goes On' hits new milestone on TikTok

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According to TikTok, the group’s new song “Life Goes On” hit a milestone on the social media platform for short-form mobile videos setting a record of 930 million hashtag views in just 15 days.

This after TikTok called on its users all over the world to take part in the #LifeGoesOn challenge where they would interpret and positively express how their lives go on in their own creative ways.

The group's fans, collectively called the ARMY, uploaded videos of themselves dancing and singing along to “Life Goes On,” as well as moments in their daily lives with friends and family. For their entries, Jin goes through a flipbook for his TikTok video, while RM and V do maple leaf art. Due to the campaign’s success, TikTok said a special “Life Goes On ” music video will be released on BTS’ official account and social media channels on December 30.Last December 1, BTS made global headlines after “Life Goes On” secured the top spot of Billboard’s Hot 100 chart.

 

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