What’s in a book? You’ll never know, until…, By Azu IshiekweneINVESTIGATION: TETFund’s N3.8 billion training contract triggers procurement controversy, concernsINVESTIGATION: How Nigerian soldiers killed unarmed civilians in Kaduna community
Yet, those who have met this man – who know him – might agree that Sam Amuka, fondly called Uncle Sam, is a deity of sorts. The trail that forged the seasons of his career goes back many decades to his years atWriting for Media and Monetising It.So, I took along an extra copy and went to his Anthony Village, Lagos residence, where he has lived like a regular Joe for many decades.
It’s essential to acknowledge that news production incurs expenses, and we take pride in never placing our stories behind a prohibitive paywall. Uncle Sam smiled as he took the steaming teacup from the young man, stirred it gently, and took a sip. As if to create the perfect ambience for his refreshment, he turned on music stored in a flash drive that was plugged into a player.
I did not start out to write a self-help book. As my career as a journalist crossed the 35-year mark and I inch closer to the sixth floor of life, it became increasingly difficult to ignore suggestions to share my experience in a more permanent form. I’ve been writing for the media since I was 22 and even managed to write a book on Nigeria’s anti-corruption war in 2008. But the urge to share more has increased.
The book title clearly suggests a media bias – media here meaning traditional and social media. This is deliberate as audiences in these areas are my primary focus. Whether you are still in school, just starting out on a writing career path or are, in fact, in the middle levels of your career, you would find this book useful.It draws not only on my personal experience – struggles and triumphs – I also interviewed professionals across age brackets, who generously shared their experiences with me.
Uncle Sam listened patiently. When I finished, he asked one question, with a worried look: “How will you get this book out, and get people to read it?”
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