CAPE TOWN, South Africa, 21 October 2021 -/African Media Agency/- Ayoba, the African super app, has announced the launch of a new focus on music in its application. The new Music homepage in ayoba offers a far superior design with enhanced player, and superb artist/ playlist imagery. Users are advised to upgrade their apps to the latest version of the app, 0.42.2, on ayoba.me, to experience it for themselves.
Simfy Africa [Pty] Ltd have taken the decision to incorporate music into ayoba and not to split their focus by running two independent apps. The MusicTime® app will be closed to new users this week, and will remain open for existing users until the 30th November 2021. MusicTime® evolved as a product from the legacy Simfy Africa music streaming service, which was sunset earlier this year.We take this opportunity to thank all our Simfy and MusicTime® users for their support.
The upgrade of the music homepage in ayoba is the first in a series of upgrades that are forthcoming in the app with our heightened music and content focus. ’ The music offering in ayoba offers 20 localised playlists per week per territory. Nigerian music users for example, see a different offering to Cameroonian. Playlists are rotated weekly with favourites updated with new tracks. South Africa has brought the greatest success for music in ayoba to date, with Nigeria and Rwanda following closely.
The service has seen millions of plays this year, with the top artist across the continent coming in as
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