He records another artistic landmark as the first artiste to hit 300 million total streams on Boomplay, making him the current most streamed artist on the platform.
Furthering recent milestone announcements from Boomplay, Kizz Daniel’s 300 million streaming feat also signals astronomical growth levels in the music industry regarding music consumption and streaming culture. As Afrobeats continues to relish democratised access and resounding applause on the global stage, Boomplay’s prominence in music streaming and amplifying homegrown talents will see to an iteration of its global dominance.
The colourful video of the song was shot in a carnival-like setting, displaying various countries’ flags. The music video also features famous skit maker, Chukwuemeka Ejekwu, better known as Oga Sabinus. The skit maker won the best online content at the Africa Magic Viewers Choice Awards. However, according to mid-year data compiled by TurnTable Charts, a music magazine, Buga is already the third most-streamed song of 2022 and the No. 38 most-heard song on the radio. The theme is also named the No. 10 overall song of 2022 so far. As a result, Buga is now the most played song of the year, not just in Nigeria, but also in other parts of Africa and Europe.
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