NIBONG TEBAL: Pakatan Harapan candidate Dr Joohari Ariffin has praised the effectiveness of social media, especially TikTok, as an election campaign tool in reaching target groups.
"Our team produces two to three TikTok content pieces daily,” he told reporters during his campaign around Sungai Kechil on Thursday . "Although the campaign vibrancy is visible in the flags, the reality is that those who don’t leave their homes still receive information, making social media the most significant platform to woo voters,” he said.
Sungai Bakap By-Election Joohari Ariffin Pakatan Harapan Tiktok Campaign Social Media Strategy Election Campaign Voter Engagement Abidin Ismail Perikatan Nasional Nor Zamri Latiff
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