The 76th Cannes Film Festival - Press conference for the film"Asteroid City" in competition - Cannes, France, May 24, 2023. Cast member Scarlett Johansson attends. REUTERS/Yara Nardi/File Photo
“This seemed to strike a real chord,” said one industry executive. “It kind of puts a human face on it ... There’s a well-known tech company that did something to a person we know.” “It sure doesn't set up a respectful collaboration between content creators and tech giants,” said one studio executive, calling OpenAI’s actions “hubris.”
Even before the latest conflict, agents and executives who spoke with Reuters on condition of anonymity have said for weeks they are concerned that OpenAI’s models appear to have been trained on copyrighted works, which the tech company deemed as a fair use because they are publicly available on the internet. That is seen as a major obstacle by some professional directors and filmmakers, who may be reluctant to use a tool built, without consent, on others’ work.
Although OpenAI has said it aims to protect copyrights - blocking the ability to generate videos featuring known characters like Superman or prominent actors like Jennifer Aniston -- there remain concerns about how it will safeguard lesser-known performers.Johansson’s conflict with OpenAI opens a new front in the battle between the content industry and the AI leader.
Source: Tech Daily Report (techdailyreport.net)
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