Sabah Assistant Tourism, Culture, and Environment Minister Datuk Joniston Bangkuai, who is also Sabah Tourism Board chairman, was on hand to greet them.
He was accompanied by the ministry’s permanent secretary Datuk Mohd Yusrie Abdullah as well as Chinese Consul-General in Kota Kinabalu Huang Shifang and STB chief executive officer Noredah Othman.Sabah anticipated the arrival of Chinese visitors earlier this year, but a holdup in issuing passports to Chinese citizens delayed the travel process.
“We are thrilled to have Chinese visitors back and we hope our industry players will continue to provide exceptional hospitality services to our guests,” said Bangkuai, adding that China was a key and important market for Sabah. Sabah is anticipating an influx of Chinese tourists in the coming months with the expected increase of direct flights from several cities in China.
Prior to the pandemic, China was Sabah's leading international visitor source, with 598,566 Chinese visitors recorded in 2019.
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