Real life, right now — photo app claims to capture authenticity

SAN FRANCISCO, Sept 12 — It’s not all sunsets and selfie smiles — people are flocking to a new social network app that calls on users to share true glimpses of their lives rather than cherry-picked moments.

“Our lived lives, not our best lives — maybe you are walking the dog or in your pyjamas eating cereal.” BeReal has been downloaded nearly 35 million times worldwide and is proving popular with Gen Z, people born between the late 1990s and about 2010, Data.ai figures showed. “While he was in the moment, he was surprised to see so many influencers busy staging their life with multiples shots, stories, trying out dozens of filters while completely missing the show,” the investor wrote in a blog.BeReal’s rise in popularity signals that people are tired of polished online images that don’t reflect actual life, Creative Strategies tech analyst Carolina Milanesi told AFP.

BeReal’s use of front and back smartphone cameras also raises questions of privacy and risk of stalkers or hackers.

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