Proton expects sales of Persona, Iriz models to increase 30%

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Together with the X70 SUV, Proton hopes to break even this year.

KUALA LUMPUR: National carmaker Proton expects sales of the Iriz and Persona to increase by at least 30% with the launch of facelift models this month.Proton Holdings Bhd CEO Li Chunrong said the new Iriz and Persona, along with the sports utility vehicle , the Proton X70, would be main contributors to the company’s target of breaking even this year and turning to profitability in 2020.

He said the company also continued to receive support from its Chinese partner, Zhejiang Geely Holdings Group. On the new Persona, Li said the model had received 303 improvements from its predecessor, including a recalibration of the engine for better driveability and fuel consumption. The car is also rated five stars for safety under the New Car Assessment Programme for Southeast Asian Countries .

 

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