Performing artistes push for copyright protection from AI deepfakes

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AI has been increasingly deployed in the movie and audio industry in recent years, sparking debates around ethics and copyright issues.

From digitally resurrecting dead celebrities to improving lip sync for movies dubbed in foreign languages, — Photo by Jonathan Velasquez on UnsplashWhen a friend messaged voice actor Bev Standing to ask whether she was the voice of TikTok’s text-to-speech feature, the Canadian performer’s surprise soon turned to irritation.

From digitally resurrecting dead celebrities to improving lip sync for movies dubbed in foreign languages, While AI has created new employment opportunities, it has also become increasingly common for performers to have their image or voice used without permission, according to Equity, a British union representing workers from the performing arts.

Numerous countries, including Britain and France, have performers’ rights legislation, which typically allow artistes to withhold access or get paid for recordings of their performance. In a bid to change that, Abbott is bringing a legal case against the US Copyright Office to register a digital artwork made by a computer with AI as its author, and the AI owner as the copyright owner who ultimately benefits from any profits.

 

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