PETALING JAYA:
Elaborating on the theme, senior adviser to the Association of Accredited Advertising Agents and organising chairman of the Putra Brand Awards 2021 Datuk Johnny Mun told StarBiz that: “The theme this year is inspired by Covid-19 that has plagued us for the past 20 months or so. According to Mun, a minimum of 6000 unique respondents are expected to participate in this research with over 18,000 responses.
Also known as the “People’s Choice Awards”, the awards this year would connect with consumers through 25 media outlets, across the spectrum of print, digital, outdoor, online, and broadcast in the country. Mun added that the 4As have renewed the contract with Ipsos to remain as official research partner for The Putra Brand Awards 2021 and beyond.
The results, he said would be officially and exclusively carried in The Star, which is the official news partner of the Putra Brand Awards.
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