Malaysian entrepreneur brings Hari Raya bazaar experience online to boost local micro-brands | Malay Mail

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Malaysian entrepreneur brings Hari Raya bazaar experience online to boost local micro-brands

Monday, 10 May 2021 11:26 AM MYTLowe and his team have taken artisanal bazaars online so Malaysians can continue to get their favourite Ramadan goodies. — Pictures courtesy of Poptron and TheTwoPineapplesPETALING JAYA, May 10 — Brian Johnson Lowe loved to frequent artisanal bazaars near his workplace in the days before Covid-19.

The name Poptron is a portmanteau of the words “pop-up”, “trust”, and “online”, which emphasises their aim to create a close-knit community of micro-businesses and customers. The platform helps formulate themed campaigns in addition to spotlighting brands on their blog and social media accounts. Unlike most online marketplaces, Poptron does not charge any commission fees and merchants only need to cover payment processing fees if applicable.

Each merchant also becomes part of a tight community as Lowe and his team always make the effort to get to know the people behind each brand and spotlight their products on social media.

 

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