Kuching to host the largest Pickleball tournament

, Malaysia and Borneo’s largest pickleball competition with a prize pool of RM20,000. The Tournament will be held in Kuching from October 9 to 12 with an expected participation of approximately 500 players and 2,000 visitors from the region.

At the Association level, the International Tournament is endorsed by the Malaysia Pickleball Association and Sarawak Pickleball Association. At the Government level, it is endorsed by the Ministry of Youth, Sports and Entrepreneur Development Sarawak, and the Ministry of Tourism, Creative Industry and Performing Arts Sarawak.

stated that “The International Tournament is relevant for Sarawak to strengthen its destination profile in sports and sports tourism. As the host of SUKMA 2024, Sarawak is already in the spotlight; the International Pickleball Tournament is another strategic opportunity to show Sarawak’s ability to host global sporting events and boost our image as a sports tourism destination.”

As the Exclusive Strategic Advisor, BESarawak’s contribution is to guide the Kuching Pickleball Association in developing a sporting event that can be sustained. According to”This Tournament can be a recurring event and transformed into a potential legacy for the pickleball community and Sarawak’s sports tourism.

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