Google argues quality kept its search on top, defends billions paid

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The US$10 billion spent on Apple and other tech firms is viewed as safeguarding market share monopolies.

The US Justice Department claims that Google violated antitrust laws in how it manages search and search advertising.

Google’s search engine is a key part of its business, driving advertising sales and other areas of profit for the world’s fourth most valuable company. “Users today have more search options and more ways to access information online than ever before,” Schmidtlein added. He went on to say Google won competitions that Apple and Mozilla held to pick the best search engines.

Dintzer also said the department found evidence that Google had taken steps to protect communications about the payments it made to companies like Apple. “They knew these agreements crossed antitrust lines,” he said.William Cavanaugh, speaking for states led by Colorado, focused on allegations that Google balked at giving Microsoft access to features on Google Marketing Platform SA360, arguing that it did so for financial reasons.

Source: News Formal (newsformal.com)

 

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