Facebook sues analytics firm for data misuse

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NJ-based oneAudience paid to install software in their apps in order to collect user info. FMTNews Facebook

SAN FRANCISCO: Facebook on Thursday filed a federal lawsuit against oneAudience data intelligence firm over a tactic it used to gather information about users of social media platforms.

“Security researchers first flagged oneAudience’s behaviour to us as part of our data abuse bounty programme,” director of platform enforcement and litigation Jessica Romero said in a blog post.Measures taken by Facebook late last year included disabling apps; sending oneAudience legal notification to stop the activity, according to the social network.

The world’s biggest social network has faced intense pressure to crack down on improper data usage since revelations that a political consultancy working on Donald Trump’s campaign hijacked personal information on tens of millions of users.Twitter late last year warned users personal information such as email, user name, and most recent tweet could be accessed and taken using a malicious software development kit maintained by oneAudience.

 

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