British luxury car McLaren roars into the future, collaborating with Malaysian artist Jaee Tee

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KUALA LUMPUR, Sept 28 — McLaren is using stunning art and cutting-edge technology to usher in the spirit of the Tiger. The British luxury automotive manufacturer launched a new...

KUALA LUMPUR, Sept 28 — McLaren is using stunning art and cutting-edge technology to usher in the spirit of the Tiger.

Higuchi is a multidisciplinary artist born in Japan and based in Poland who specialises in collage works and has collaborated with Grammy-winning artists like Ne-yo. Visitors can immerse themselves in the world of Augmented Reality by scanning QR codes next to the paintings and sculptures.Tee spoke toon her inspiration behind choosing the Tiger as the best animal to ‘capture the spirit’ of the McLaren Artura.“I chose the Tiger as the theme because it reminded me of my childhood memories when my late grandfather would make me memorise the 12 animals of the Chinese zodiac.

The collaboration with Higuchi took over five months from ideation to completion, with language barrier being a challenge Tee had to overcome. To unveil the McLaren Artura, Tee and Higuchi were joined by Germaine, Chai and Chye. — Picture courtesy of McLaren


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