Bollywood, streaming giants on edge as Amazon gets flak for hurting religious beliefs in India

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MUMBAI (Reuters) - Controversy in India over Amazon's political drama 'Tandav' has put Bollywood and global video streaming giants on edge, prompting a closer scrutiny of scripts for possible offence to religious sentiments in a key growth market.

A poster of Tandav, a web series is seen on Amazon Prime Video streaming service website in this illustration picture taken March 5, 2021. REUTERS/Danish Siddiqui/Illustration

This comes as Amazon Prime Video has become embroiled in legal cases and police complaints alleging"Tandav" depicts Hindu gods and goddesses in a derogatory manner and offends religious beliefs."Tandav", a Hindi word meaning fury, stars top Bollywood actors. "Scripts are being read and re-read now," said a producer from Bollywood, India's Hindi film industry."Streaming platforms are vetting content for anything that they see as a red flag," the producer added, declining to be named.

While Amazon declined to comment, one of the sources said the delay was"a ripple effect of what happened with Tandav". Amazon founder Jeff Bezos said at an event last year that Prime Video was doing well globally"but nowhere it's doing better than India". A member of the ruling party's youth wing has made a police complaint against Netflix, objecting to scenes in the series"A Suitable Boy" showing a Hindu girl kissing a Muslim boy against the backdrop of a Hindu temple.Netflix declined to comment.

 

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