that would help brighten even the drabbest of get-ups. Even though you already have a box of dainty handbags and a tangled drawer of dangly earrings. These purchases were made not because they were exactly what you’ve been looking for but because you needed that shoppers’ high. They sparked joy in the moment but quickly lost value once they arrived.January 22, 2022
Such instances were characterised by an almost compulsive need to spend money, and once I started, I couldn’t stop… the money was burning a hole in my pocket, as my dad would say. Don’t get me wrong, I love opening the door to a delivery of neatly packaged new clothes as much as the next person, but lately, I’ve found that the thrill has already worn off by the time my purchases arrive.
Everything from the language used, to the very clever countdown timers found at the top of your favourite online shop encourages you to buy “before it’s too late”. The push is to get you to part with your money before you change your mind. Not unique to just the online world, the same can be said for in-store shopping experiences – this time the danger being that you’ll just buy everything, promising yourself you’ll return the excess after trying it all on at home. Most times you follow through and do bring everything back. Other times the receipt expires or the tag falls off or you get tan on the sleeve of that white jumper you bought on a whim… the list goes on.
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