Will it be Burning Love or Heartbreak Hotel for Elvis at the box office?

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Will it be Burning Love or Heartbreak Hotel for Elvis at the box office? | gmaddox

The managing director of Universal Pictures International, Mike Baard, says the Australian-produced film will open in about 305 cinemas around the country.

ElvisBaard is wary about saying how much Universal has spent on marketing the movie but it has included television advertising, premieres on the Gold Coast, Sydney and Melbourne and promotional tours by Austin Butler, who plays Presley, and Tom Hanks, who plays manager Colonel Tom Parker.“I don’t know how much we’ve spent because we just keep spending,” he says. “We’ve made sure this film is on as many people’s radar as possible.Director Baz Luhrmann with Austin Butler on the set of Elvis.

 

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gmaddox Only Baz L. Could camp up Elvis!

gmaddox Problem with Elvis is that the young people don't know who he is. An Austin Butler isn't a star enough to drive the box office. I predict a flop like West Side Story...

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