The Australian model who conquered haute couture

Never underestimate the power of a dress. In black Versace with gold safety pins Elizabeth Hurley went from being Hugh Grant’s plus one to instant stardom in 1994. A red Ruth Tarvydas gown at the 2004 Brownlow Medal Ceremony launched Rebecca Judd toward influencer supremacy. For Australian Ajok Madel, 22, a fantasy pink gown by Valentino in Paris at the haute couture shows has cleared the way for the term super to sit in front of her model status.

The rise through the crowded modelling ranks was slow and steady, with Camilla advertisements and local fashion shoots, before moving to New York where campaigns for Tom Ford, Tory Burch and the cover ofThailand waited. Now with one dress, a climb up the rankings of industry assessor’s Model.com’sAustralian model Ajok Madel walks in the Valentino haute couture, spring/summer 2022 show in Paris.

“It’s not just because of that beautiful dress that it’s a favourite.” Madel said. “It’s because the show was filled with models of all races, sizes and ages. Everyone was welcome and that means a lot to me.” “Before I came along there seemed to be a lot of 16-year-olds who looked a certain way on the catwalk. Now it’s models of all ages and backgrounds. It’s absolutely changing.”Madel’s career was nurtured by Perth’s resident star maker for models, Christine Fox at Vivien’s agency, who launched the careers of Gemma Ward and Nicole Trunfio who walked less diverse runways in the noughties.

Seems Australians pick and choose who to call Australian.

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