Smudgy chins, weird hands, dodgy numbers: seven signs you’re watching a deepfake

In a crucial election year for the world, with the UK, US and France among the countries going to the polls, disinformation is swirling around social media.

Ardi Janjeva, a research associate at the institute, adds that the low resolution throughout the video is another obvious sign that people should notice because it “immediately resembles something that is patched together”. He says people are familiar with this amateur approach because of the prevalence of “rudimentary, low-res scam email attempts”.

Aitken says that, again, the voice and mouth are out of sync and the lower facial area is blurred. The use of “pounds” before a number indicates that a text-to-audio tool has probably been used to recreate Starmer’s voice, she adds. While this is a relatively conspicuous change, Farid notes that the generative AI landscape is changing rapidly and therefore so are the deepfake pointers. “We also have to always practise good information consumption habits that include a combination of good old common sense and a healthy amount of scepticism when presented with particularly outrageous or unlikely claims,” he says.Look out for a surplus of fingers, legs, arms and odd-looking hands in still images that are AI-generated.

However, Reality Defender, which uses deepfake detection tools, says the increasing complexity of generative AI programmes means that manual scrutiny of deepfakes is becoming “decidedly less reliable”.AI image generators have difficulties reproducing numbers and text. This fake Trump mugshot published in April 2023 was made with such a tool. You can see how in the background, instead of a height chart, there is a combination of nonsensical numbers and letters.

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