Silent summer: Towns far from fires struggling as tourists stay away

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January should be one of the busiest times of year for Mansfield butcher Chris Wallis. But when fires began tearing through Victoria’s north-east, sales fell dramatically. Mr Wallis was forced to freeze about 300 sausages 'There’s no one here,' he said.

The regional tourism board also conducted a survey of 200 tourism-dependent businesses in the north-east, which found half of them experienced losses of 100 per cent between January 2 and 9. Another quarter of operators reported losses of more than 75 per cent.

He insisted Mansfield was currently safe and urged people to come. Mr Belle said extra activities were being scheduled to attract visitors, including live music and scavenger hunts, "so when people do come there's a real sense of positive energy".Jason South "It's safe right now but people should be alert to the warnings," she said. "We do encourage people to come back and take up their bookings. It’s important to keep this the vibrant community it always is."

He said there were visitors who had scrapped their holidays because the activities they had planned in the region could no longer go ahead such as trail rides.

 

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The smoke in Mansfield has been very thick. Combined with the heat, it is unpleasant. I’m usually up there the first week of Jan but held off until last weekend.

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