Already a subscriber?The word “cancer” carries enormous power. The world has just witnessed how disclosing a diagnosis of cancer can turn a mob and induce public decency., the media went quiet and speculation about his condition all but stopped. In the past week, the same has happened, more dramatically, with Princess Catherine.gave way to concern, with people apologising for aggressive commentary. Overnight, the monarchy’s standing was restored.
Since then, major cultural change has swept through the cancer world, and although the disease is now featured on billboards, a visceral fear of it remains.. From limited Australian data, in 1950, the so-called “cure rate” was 25 per cent. Today, more than 70 per cent of Australians diagnosed with cancer will live five years, and a large, and increasing proportion, will live longer than that.
Talking about cancer and its treatment with patients, families, and communities, reduces fear, leads to better care and improved survival, ” says Professor Dorothy Keefe.“Stigma arises from an unfair belief and blaming the victim. Lung cancer is stigmatised because most people diagnosed with it today took up smoking when tobacco companies had open slather for marketing their products as glamorous. These smokers were caught up in that social movement and deceived by the tobacco industry.
With more than 4.5 million new cancer cases and almost 1.5 million cancer deaths predicted in Australia over the next 25 years, he says there is much to be done.and old, paternalistic models of practice have faded, Australia has become better at talking about all illnesses, including cancer.
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