Perpetual’s Pendal takeover shoots for best of both worlds

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OPINION: Perpetual’s takeover of Pendal aims to extract the top attributes of boutique funds management with institutional scale. But finding that balance won’t be easy.

How would the hundreds of hard-nosed fund managers spread across these two organisations assess this deal?They’d start with price, of course.

The next thing fundies would look at is the synergies in the deal, which are estimated at $60 million a year. That’s about 8 per cent of the combined asset management cost base across the two businesses, and Perpetual chief executive Rob Adams suggests further savings are possible. “For both firms and for many firms in the industry, we’re wrestling with two competing issues,” he says. “One is that alpha generation is best delivered in a boutique nature, which tends towards small.“And yet fee pressure, and the need for scale-based investments in everything from digital distribution to data and analytics, requires industrial size.

“The role of a salesperson is still important, but, you know, when they walk in, our clients have heard of us through advertising, they’ve read articles we’ve written on LinkedIn, they’ve probably gone to a website to investigate and understand what they’re investing in.

 

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