No cartoon kangaroos this time: Australasia's final pitch to FIFA

Ten years ago, Australia's final pitch to FIFA in its bid to host the 2022 World Cup involved a cartoon kangaroo, a buffet of lazy stereotypes and tired tropes, and a sprinkling of celebrities with zero connection to the sport of football.

The 35 members of FIFA's council who are eligible to cast a ballot will do so in the early hours of Friday morning. A press conference is scheduled to be beamed online around the world at 2am , where the winner - either Australia's joint bid with New Zealand, or rank outsiders Colombia - will be announced.

"By the time it's played to the FIFA Council, we believe we will have demonstrated just how successful the 2023 World Cup would be on these shores."We believe it's a compelling argument, and the final presentation aims to underline all of the positive facets of our bid."was given an advance screening of the eight-minute clip, and the contrasts with the 'Come Play' campaign led by Frank Lowy couldn't have been more pronounced.

Source: Law Daily Report (lawdailyreport.net)

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