Whether it’s the friend of a friend or a new contact from a conference, arms-length acquaintances have long been thought more useful than close chums when it comes to switching jobs.
“If you are the one in your cluster that has the weak tie bridges to other clusters, you see novel information first, so you have an opportunity to act on that before other people,” said Prof Sinan Aral, of the Massachusetts Institute of Technology, who is a co-author of the research. He said one example was the chance of a new job.
In both, the team tweaked the algorithms behind a tool called “People You May Know” to ensure members were randomly recommended connections with either people who had few mutual contacts, known as weak ties, or people who many contacts in common with them, known as strong ties. Aral said this might be because such conversations are concentrated, rather than embracing everyday life. “They’re focused on a few practical topics like how suitable are you for a job in my company,” he said.
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