Microsoft’s historic $96b deal comes with a lot of games - and a spotty reputation

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Call of Duty, World of Warcraft, Crash Bandicoot and more will soon be under the Xbox umbrella, along with Activision Blizzard’s tarnished reputation.

When the 2023 version of Call of Duty releases, gamers may face an unusual choice; pay $120 to play it on PlayStation, or pay essentially nothing to play it on Xbox or PC if they’re already subscribed to Microsoft’s $11-per-month Game Pass subscription. And that’s assuming it’s released on PlayStation at all.on Wednesday that it plans to purchase Activision Blizzard for $US68.7 billion represents the biggest acquisition in game industry history.

Microsoft is obviously limited in what it can say about its plans before the deal closes, which is expected in 2023, but it certainly seems to be giving indications that it intends to turn things around.report indicating controversial Activision CEO Bobby Kotick is expected to step down at that time.

While Microsoft has so far avoided engaging in predatory game design like loot boxes and real money economies, there’s still a question of how to rehabilitate the several Activision Blizzard series that are on a downward trajectory. How do you get players in to existing games while making the absolute most of the studios and classic properties the company owns?

 

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