Kylie Jenner’s tweet wiped $1.3b from Snapchat. Now she’s after Instagram

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The last time Kylie Jenner posted about a social media app, she wiped more than $1 billion off its value, writes Lauren Ironmonger

When Adam Smith wrote of the “invisible hand” of the market in 1759, could he have foreseen that such a hand might one day belong to Kylie Jenner, who has built aEarlier today, Jenner joined a chorus of angry users, reposting a call to “Make Instagram Instagram again” to her stories. “Stop trying to be TikTok I just want to see cute pics of my friends,” the post continued.Her post comes in the wake of a new Instagram update that users have widely trashed.

This is not the first time the influencer and reality TV star has publicly expressed her dislike for a social media update. In February 2018, Jennerover. A day later, its shares had plummeted by 6 per cent. Within a week, it had lost aboutOf course, Jenner’s tweet alone wasn’t responsible for this sudden downfall. Months before her tweet, Snapchat had rolled out a few updates unpopular with users of the app.

 

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