Books everywhere: how a literary festival put the Victorian village of Clunes on the map

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More than 90 booksellers descend on the central Victorian village for its annual booktown event, which has become an economic lifeline

Writer Tess Brady says the Clunes book festival is in line with the community’s ‘undercurrent of books and learning’.Writer Tess Brady says the Clunes book festival is in line with the community’s ‘undercurrent of books and learning’.More than 17 years ago, the central Victorian town of Clunes was presented with the idea of either becoming home to its own saleyards, or a dormitory suburb of Ballarat.

“The Clunes agricultural show wasn’t just about fairy floss and kids’ rides, it was about sharing the knowledge of farming. Wesley college is about books and learning. And the Clunes museum is all about telling the important story of gold.A book town is a rural village with a concentration of second-hand and rare bookshops; the concept was launched in the town of Hay-on-Wye in Wales in 1961.

Sue Beal, the chief executive officer of Creative Clunes, attributes the growth in regional festivals for writers and creatives to the movement of “cultural activists” from the city to the country. “A regional festival is quite a different beast … a more boutique, more intimate affair where you’re getting together, building your relationships with people you know and getting to know other people.”

 

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