In response to the complaint, Streets ice cream owner Unilever Australasia argued the shop advertising slogan had been a “puffery” statement similar to “Red Bull gives you wings”.
“Consumers will not reasonably interpret the advertisement that eating Paddle Pop, Magnum or Splice increases their level of happiness in a measurable way, or that it provides nutritional value that is beneficial to their health,” it said in response to the complaint, according to Stuff. But in the end the Advertising Standards Authority sided with the complainant, arguing that by connecting ice cream with happiness it could be detrimental to peoples’ health.
It makes me happy. Immensely so.
Seriously! WTF. Age of outrage strikes again exhausted
This decision is out of touch. I treat myself to maybe 4 or 5 ice creams per summer, and they each contribute to my happiness. So does warm sunshine on a cold spring morning. I’m ok with saying they both “make” me happy.
This world has gone bloody mad
Find me someone that ice cream makes them sad
maaaate that's a dairy.
Piss off , Ice cream does make you happy. Some need to get a life.
Welp, while shitbag socialist Ardern is 'power', this will be the least of NZs problems... Farting in NZ won't be allowed soon.
Ice-cream does make you happy. People should be able to make their own decisions without the fun police always telling them they can't.
But ice cream does make me happy
Here's a novel idea. How about you take some personal responsibility? Yes, if you eat a box of ice creams a day you will likely be unhealthy. If you have an ice cream as a treat, I'm sure you'll be fine. Talk about being a bloody snowflake...
Some people have nothing better to do than whinge and complain. For some of us it is a statement of fact....🍦🍨
🤦♂️
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