When the brandy comes out at the jol, you can always count on somebody to say 'met eish, ja'.
‘. I guess that’s the mark of a successful campaign because years later, the Klipdrift catchphrase has become a part of our lexicon.discussion around LekkeSlaap’s new commercial, which gives a clear nod to Klippies.
Look at everybody smiling. Nobody in this video below has a clue what load shedding is. No wonder they seem so content:The LekkeSlaap commercial, according to Zetu Damane, the Chief Strategic Officer at ad agency Think Creative Africa, is a bit of a miss:“They could have done it better… They could have tipped a hat to the Klipdrift ad, and that could have made it work. They could have acknowledged ‘we stole generously from this ad’. That could have made it a lot more acceptable.
Bruce Whitfield pointed out that the ad backfired because after watching it, all he was thinking about was Klippies.
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