Why AriZona Iced Tea CEO won't raise 99-cent price

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Why AriZona Iced Tea CEO won't raise 99-cent price
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The price of a 23-ounce can of AriZona Iced Tea hasn’t changed. The cans are sold for $1.29 in Canadian dollars, which is equivalent to 99 cents in the U.S.

The founder of AriZona Iced Tea recently explained why the company has stuck with the 99-cent price for its drinks for so long.WASHINGTON — The founder of AriZona Iced Tea has a message for customers: The brand's 23-ounce cans won't cost more than 99 cents anytime soon. "We're successful, we're debt free, we own everything," Vultaggio said.

When asked whether the cost of AriZona Iced Tea could ever go up, Vultaggio said"Not in the foreseeable future." "We pre-printed our cans with our suggested retail because we wanted to force retailers into selling at that price. Retailers, however, are independent business people and can set a price whatever they prefer. We do make and sell non-priced cans as well," the website states.

“To clear up some recent media speculation, I also want to confirm the $1.50 hot dog price is safe,” Millerchip shared at the start of the call. KPNX would like to send you push notifications about the latest news and weather.

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