Starbucks' New York City Reserve Roastery Becomes the 9th Cafe to Unionize

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The Reserve Roastery locations were the brainchild of Howard Schultz, who returns as CEO on an interim basis on Monday.

Friday's win for Starbucks Workers United represents more than just another location in the growing tally of unionized cafes. Starbucks openedin December 2018, during the tenure of CEO Kevin Johnson. But the luxurious store and others like it was actually the brainchild of former CEO Schultz, who retakes the top job Monday on an interim basis as Johnson retires.

"I'm proud of the culmination of our efforts to make our workplaces more democratic and equitable. Community is a value near and dear to my heart and I am grateful and joyous to be in solidarity with my peers," said Ley Kido," Starbucks partner of 9 years. The Reserve Roasteries located in cities like Seattle, Shanghai and Milan were meant to be immersive, upscale coffee experiences to attract both tourists and city-dwellers alike. Schultz wanted to open several dozen of them, but Johnson said in 2019 the company would scale back on those ambitious plans. The last one openedFriday's vote at the New York City Roastery was the first election for Starbucks conducted in person, rather than via mail-in ballots.

Starbucks' growing union push will be among the challenges facing Schultz as he once again assumes the chief executive role. During his prior stints as CEO of the coffee chain, Starbucks gained a reputation as a generous and progressive employer, an image that's now in jeopardy as the union gains momentum and workers share their grievances.

 

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Why is this news?

Hope mgmt can do something about the rent. That's what has caused some of the best bars, restaurants, clubs, and coffee houses to close in NYC: 'The rent is too damn high.'

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