American beauty entrepreneur, model, stylist Linda Rodin reworked ballerina, mary jane flats in a capsule collection for footwear specialist Scarosso.
— In between modeling, running a boutique in SoHo, serving as a fashion editor at Harper’s Bazaar, working as a freelance stylist and launching a beauty line, ebullient New Yorker Linda Rodin had always wanted to design shoes, too. With the help of ItalianTapped by the direct-to-consumer brand to develop a capsule collection dropping on Thursday, Rodin decided to rework ballerina and mary jane flats with her signature penchant for pops of color and bold details.
“Collaborations are at the heart of Scarosso’s business model. We’re always on the lookout for inspiring individuals we’d love to work with,” said Scarosso’s brand manager. “For a while, we were searching for a strong, authentic personality who embodies purity and originality. That’s when Linda came into the picture.
“I’ve always been drawn to the timeless elegance of ballerina shoes. One style, in particular, held a special place in my heart since I was young, but it remained elusive,” Rodin said about the shoe she wanted “when I was about 10 years old, but my mother felt they were too grown up, so I never got them.”
“With this collaboration opportunity, I was able to make that wish come true with this vintage style that I’ve always loved,” she said. “My goal was to make shoes that one doesn’t often find in these styles and ones that I would be proud to wear in each colorway.”Available on Scarosso’s online store at $370 each, the styles come in a special packaging adorned with illustrations by British artist Paul Wearing.
“I chose those shops because I frequent both regularly, I like chatting with their owners, and they love my dog Romy,” Rodin said.To further mark the collaboration, a private event hosted by Scarosso and Rodin is to be staged at the city’s iconic Hotel Chelsea on Thursday.
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