Kelly Slater spoke with PEOPLE exclusively about the launch of his new skincare brand Freaks of Nature while also recalling his past experiences with painful sunburn.
The 11-time world champion surfer tells PEOPLE how spending "thousands of hours" in the sun inspired him to launch his own skincare brand, Freaks of NatureSkyler Caruso is a Writer and Reporter of PEOPLE Digital Entertainment. She joined PEOPLE in 2021, but has eight years of experience working in digital publishing with a focus on entertainment and pop culture news.
"I remember a couple of times as a kid just going all day in the water and not using sunscreen and then paying the price the next day," Slater recalls. "I'd put sunglasses on, a towel over my head and lather up with everything I could because I was so fried the next day — and then, my whole body would peel."
Surfer John John Florence Says a Kelly Slater Rematch ‘Would Be Incredible’ a Decade After the ‘Greatest Heat’ "So now as I'm aging, I take more time to take care of myself," assures Slater, who turns to his Freaks of Nature collection for an assist. "I like to have a hand in the knowledge behind the products I use or the things I do."Kelly Slater, Lakey Peterson and More Surfers Honor Female Athletes for International Women's Day
As for the meaning behind the Freaks of Nature title? "I like the idea of 'freak,' says Slater, adding that the word "should be an inspiration for people."
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