Influencer-turned-designer Jeanne Damas has opened her first Rouje store and restaurant Chez Jeanne.
Launched by influencer-turned-designer Jeanne Damas, the direct-to-consumer label debuted its first physical retail space at the Galeries Lafayette Champs-Elysées last spring.
The store will both sell the line’s range of Seventies-inspired garments, modeled on the influencer’s own vintage wardrobe, and the Rouje makeup line, inspired by Damas’ signature red pout, which was launched in 2018. The daughter of a Parisian brasserie owner, the designer was intent on re-creating the same atmosphere she grew up in for her first food experience.
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