How Guo Pei Created a Couture Business in China Against All Odds

Pei's desire to create prohibitively expensive, unwearable but awe-inspiring gowns has always been her heart's passion, as she called it, but few understood it in the beginning of her career. In 1997, she took a risk and quit her "iron rice bowl" job to open Rose Studio in Beijing.

Just as Pei struggled to find anyone to teach her how to make the kind of clothing she dreamed of, she also had trouble finding skilled craftsmen to work with her at Rose Studio. "It was impossible to find any embroiderers because during the Cultural Revolution, that was considered a really bad skill to have, so no one was learning and no one was teaching — this kind of skill was lost," said Pei.

When asked why she favors couture over ready-to-wear, Pei said she prefers one-on-one connections with customers, and to help them understand how to wear her designs. "For the first 10 years, I was designing ready-to-wear and I was very successful... but as time went on I noticed someone on the street wearing my design and because of the lack of good sense, they didn't know how to wear it. I have to say it's pretty ugly for my standards," said Pei.

"The fame from overseas helped Rose Studio in China," Pei told Fashionista after the Q&A, adding that clients in Europe, the U.S. and China have their differences but all ultimately want the same thing: her high-quality craftsmanship. She opened a second atelier in Paris in early 2015, which was necessary to qualify for an invitation to show during Paris Couture Week.

"There are actually two sectors in my design: one is myself, my mind, my dream, my pursuit, and the other part is the commercial side; I have to sell to make money to feed my team, feed their family," she said. Pei was reminded of a

Source: News Formal (newsformal.com)

🛍️💃✂️❤️

United States Latest News, United States Headlines

Similar News:You can also read news stories similar to this one that we have collected from other news sources.

Downtown SLC business owners say some homeless individuals creating problemsBusiness owners in downtown Salt Lake City say customers and employees don't feel safe coming into their shops, thanks to what they call an aggressive homeless population. It's scary they will go after you
Source: fox13 - 🏆 550. / 51 Read more »

Julia Fox Brings Her Dominatrix Style To Paris Couture WeekThe actress stepped out in all leather for the Alexandre Vauthier couture show.
Source: wmag - 🏆 723. / 51 Read more »

Bentley celebrates 20 years in China with special collectionBritish automaker Bentley Motors has created a unique collection of new vehicles to celebrate the 20th anniversary of its presence in China.
Source: LuxuryDaily - 🏆 325. / 59 Read more »

Cole Irvin, Skye Bolt lead A’s to 5-1 victory over AstrosAndrus’ two-run single in seventh inning puts Oakland ahead to stay.
Source: mercnews - 🏆 88. / 68 Read more »

Oakland A’s prospect Langeliers wins Futures Game MVP; HR, nails runner in AL winOakland A’s prospect Shea Langeliers is headed to the Hall of Fame, even before his big league debut.
Source: mercnews - 🏆 88. / 68 Read more »

Costume Designer Jenny Beavan on Re-Creating the Couture of Dior for ‘Mrs. Harris Goes to Paris’The joy of achieving a certain je ne sais quoi gleams in Anthony Fabian’s heartwarming “Mrs. Harris Goes to Paris,” in theaters July 15, about a widowed ’50s-era cleaning lady—Lesley Manville’s aff… Variété Variété · 21 minutes La costumière de MrsHarrisGoesToParis explique comment recréer le look de Dior du milieu du XXe siècle.
Source: Variety - 🏆 108. / 63 Read more »