A Jacksonville restaurant owner posted a picture on Facebook of an AI-generated photo of Trevor Lawrence holding one of his cheesesteaks, which led to a trademark warning from the NFL. The Jaguars confirmed that the photo was AI-generated and that Trevor Lawrence has never been to the restaurant.
Big Al’s Cheesesteaks faces NFL trademark warning over fake Trevor Lawrence photoJury deliberating in trial of 4 men accused in killing of Jacksonville rapper Julio FoolioMan seriously injured in Butler Beach road rage shooting describes harrowing encounter, shares warning for other drivers Read full article: Man seriously injured in Butler Beach road rage shooting describes harrowing encounter, shares warning for other drivers– A recent picture posted by a Jacksonville restaurant owner on Facebook is sparking controversy from the community and the NFL .
Big Al’s Cheesesteaks posted back in April a picture of what appeared to be an AI-generated photo of Trevor Lawrence holding one of his cheesesteaks. Then the restaurant posted another picture of what appeared to be an NFL letter saying he could not use NFL Marks to promote services. News4JAX has reached out to the restaurant multiple times. We have called and shown up to ask Big Al’s if it was real.
We also reached out on Facebook and asked to meet. The group messaged back and said, “Yea, CNN called me and wants to do an exclusive interview. ”The group replied, “Yes, that photo was real, no official statement. ”Finally, we visited the restaurant around 4:30, where we were told Big Al was not there.
The Jaguars sent us this statement saying not only is the photo AI-generated, but Trevor Lawrence has never even been to that restaurant.
“To give you some background, the letter makes the company in question aware of their unauthorized use of NFL Marks to promote its products and services through this and other posts on their social media. The use of fake images to represent the team or players misappropriates a relationship using licensed marks for commercial purposes, constituting trademark infringement. The Jaguars, nor the player whose likeness is used, have a relationship with this company.
The posted image has been confirmed by Trevor to be AI-generated and, therefore, a fraudulent use of his likeness, as he has not been to the restaurant.
“John anchors at 9 a.m. on The Morning Show with Melanie Lawson and then jumps back into reporter mode after the show with the rest of the incredibly talented journalists at News4JAX. Jacksonville faces unhealthy air quality from wildfire more than 100 miles westBrantley County launches ‘one-stop’ website for residents as crews move to recovery effortsFSU, Georgia football cancel 2027, 2028 home-and-home series3:50What choices are you making as cost of living rises?
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Trevor Lawrence Big Al’S Cheesesteaks NFL Trademark Warning AI-Generated Photo
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