Zynga raises full-year bookings forecast, buys another Turkish game-maker

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Zynga Inc raised its full-year bookings forecast after topping quarterly estimates on Wednesday, encouraged by strong engagement from ...

REUTERS: Zynga raised its full-year bookings forecast after topping quarterly estimates on Wednesday , encouraged by strong engagement from stuck-at-home players and its recent acquisition of Turkish mobile-game maker Peak.

Rollic, known for games like Go Knots 3D and Tangle Master 3D, will also add to Zynga's ad sales. The mobile game maker said it would acquire the remaining 20 per cent of Rollic at valuations based on specific profitability goals over the next three years. Besides games like Empires & Puzzles and Merge Dragons!, Zynga is also known for its portfolio of social casino games like Game of Thrones Slots Casino.User spending on mobile games surged in the past few months along with broader videogame sales, as people turned to games to keep themselves entertained and connect virtually with friends while under coronavirus-led lockdowns.

 

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