US ratings for Tokyo Olympics slide to half of London games

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LOS ANGELES :U.S. viewership for the Summer Olympics in Tokyo, a competition clouded by the COVID-19 pandemic, dropped to about half the audience for the London games in 2012, according to data released by Comcast Corp's NBCUniversal on Monday. The 17-day event attracted an average of 15.5 million primetime v

LOS ANGELES :U.S. viewership for the Summer Olympics in Tokyo, a competition clouded by the COVID-19 pandemic, dropped to about half the audience for the London games in 2012, according to data released by Comcast Corp's NBCUniversal on Monday.

That compared to 31.1 million viewers who watched the Summer Olympics in London via TV and online outlets, and 26.7 million who tuned in for the 2016 games in Rio de Janeiro, an NBC spokesman said. NBCUniversal aired the Games across two broadcast networks, six cable networks, and multiple digital platforms including its Peacock streaming service. That left some viewers confused and struggling to find the events they wanted to watch.

 

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